oneness project

We’ve had a really warm reaction to these idents ever since we unveiled them in 2017. They showcase communities that are passionate about what they do and help reinforce the message that BBC One is a channel that brings the nation together to enjoy things we love.
— Kerry Moss, Portfolio Head of Marketing, BBC One.

Resuming filming in 2018 Martin Parr said:

It’s great to be back on the road with the BBC Creative Ident team and to start in the two great British cities of Manchester and Newcastle. As always, in the North of England, a warm welcome was offered and the amassing of groups of people with a shared interest or passion continues.
— Martin Parr

Taekwondo Club | Trafford

A suite of Idents

Below are stills from all of the idents currently on air on BBC One © Martin Parr.